Build Complex Applications Fast and Easily Using WebDNA

Your options are limitless when developing online applications with WebDNA.

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texte = Being a full service Ad agency, one of our biggest uses of WebDNAhas been to develop and deploy the CCFC Advertising/Marketing Extranet; a set of applications and tools for our own site that allow our clients to track the progress and development of their advertising online. Through the Extranet a client can access information such as insertion dates, ad placement and status. The Extranet also records revisions and client/agency notes, documenting the history of each job from concept to final printed version. Clients can instantly download logos and artwork as well as search an archive for past advertising produced by CCFC. The CCFC Advertising/Marketing Extranet is in it's third release using WebDNAand we are continuing to add new features. Using WebDNAwe have been able to quickly develop a system that dynamically creates a unique secure online experience for each individual client. Although there are software applications developed for ad agencies that claim to meet this same agenda, we opted to develop our own custom solution that would adapt to how we work internally with our clients. Various development platforms were considered including ColdFusion, ASPand PHP, however WebDNAwas chosen for its ease, flexibility and fast production time. Conveniently Reuse WebDNACode Our biggest production challenge was to create secure templates for all our clients and agency departments to interface with data and upload files. WebDNAallowed us to dynamically reuse code, cutting development time significantly and allowing for easy updates. Updates made to a single source file of WebDNAcode are dynam- ically included in all templates that share that code. Uploading Files The capability to upload files for us became the single most important feature in WebDNA. We've developed a system that not only allows departments to upload files directly from the browser to the server, but also records the history of modifications. WebDNAallows us to rename each file with a date and time stamp as well as write this information to a database. Our clients are able to download any PDF version of a job from the initial con- cept to the final printed version sent to publication. Create Customized Calendars For our Account People it was important to have online tools that could help in the daily communication of project dates and timetables with our clients. Using WebDNAwe devel- oped a calendar system that enables our Account People to easily manage these dates, keeping the clients current through their own secure interface. The ease at which WebDNAallows for the development of relational databas- es has been essential in this project. Not only can an Account Person insert basic calendar information, but they can also link dates to specific job numbers and notes from various dropdown menus. (CCFC Advertising is a full service advertising agency located in Chicago. Their Internet Services include website development, hosting, internet marketing and advertising. They currently maintain sites for www.dreyermed.com and www.wellslamont.com. CCFC has utilized WebDNA technology for both these clients.) Being a full service Ad agency, one of our biggest uses of WebDNAhas been to develop and deploy the CCFC Advertising/Marketing Extranet; a set of applications and tools for our own site that allow our clients to track the progress and development of their advertising online. Through the Extranet a client can access information such as insertion dates, ad placement and status. The Extranet also records revisions and client/agency notes, documenting the history of each job from concept to final printed version. Clients can instantly download logos and artwork as well as search an archive for past advertising produced by CCFC. The CCFC Advertising/Marketing Extranet is in it's third release using WebDNAand we are continuing to add new features.

Using WebDNAwe have been able to quickly develop a system that dynamically creates a unique secure online experience for each individual client. Although there are software applications developed for ad agencies that claim to meet this same agenda, we opted to develop our own custom solution that would adapt to how we work internally with our clients. Various development platforms were considered including ColdFusion, ASPand PHP, however WebDNAwas chosen for its ease, flexibility and fast production time.

Conveniently Reuse WebDNACode
Our biggest production challenge was to create secure templates for all our clients and agency departments to interface with data and upload files. WebDNAallowed us to dynamically reuse code, cutting development time significantly and allowing for easy updates. Updates made to a single source file of WebDNAcode are dynam- ically included in all templates that share that code.

Uploading Files
The capability to upload files for us became the single most important feature in WebDNA. We've developed a system that not only allows departments to upload files directly from the browser to the server, but also records the history of modifications. WebDNAallows us to rename each file with a date and time stamp as well as write this information to a database. Our clients are able to download any PDF version of a job from the initial con- cept to the final printed version sent to publication.

Create Customized Calendars
For our Account People it was important to have online tools that could help in the daily communication of project dates and timetables with our clients. Using WebDNAwe devel- oped a calendar system that enables our Account People to easily manage these dates, keeping the clients current through their own secure interface. The ease at which WebDNAallows for the development of relational databas- es has been essential in this project. Not only can an Account Person insert basic calendar information, but they can also link dates to specific job numbers and notes from various dropdown menus.

(CCFC Advertising is a full service advertising agency located in Chicago. Their Internet Services include website development, hosting, internet marketing and advertising. They currently maintain sites for www.dreyermed.com and www.wellslamont.com. CCFC has utilized WebDNA technology for both these clients.) Robert Kudrle - Internet Director/WebDNADeveloper at CCFC Advertising

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