WebDNA Software | SUCCESS and THE PAST

SUCCESS and THE PAST

WebDNA has been an interesting and controversial story to those who have watched this product over the years. Similarities between this product and other technology companies are hard to ignore.

numero = 31
interpreted = N
texte = Perhaps like Apple Computer, this product has held some unique subtle qualities over its competition from the beginning, yet it is a lesser known product. Like so many other tech companies, WebCatalog started out, from conception, with a few passionate developers. Around the starting of the millennium, the product appeared to be peaking with the then recent acquisition by Smith Micro Software. The user forum was a vibrant community of developers, website owners, and Internet service providers, all interested in learning all the many things they could do with this product, and applying it to their interests. WebDNA was actively being updated and supported. Strangely, the product started to decline around 2004 and, by 2006, the support for the product by the then owners became difficult to attain. In fact, the policy appeared to be "silence". "Why is the product not being marketed?", "Why is the product not being supported?", were the questions coming from the community. There was lots of speculation, and lots of rumors, but almost no information coming from the owners. Was it because the owners were a rapidly changing company with lots of other products not related to WebDNA, multiplying in size every year? Was it because the owners focused their energy on their other (larger) products? Was it simply because the product was not selling well enough to demand their attention? Was the product too expensive and thus not selling well? Perhaps the answer lies somewhere with all of these issues; however, these were the many questions that were being thrown around by frustrated users. We, as users and developers, could not understand how such a good product could be forgotten, as it seemed it was.From that point, and congruent with the idea that the then current owner was not likely to continue support for the product, it became increasingly clear how loyal the user base really was. Many people, such as myself, fought off the pressures from the industry to switch to other technologies, no matter how dire the state of WebDNA came to appear. It is very difficult, if not impossible, to plan a successful business future that has much of its core services in a product that hasn't been supported for a couple of years! However, perhaps with faith, people continued to do just that. This gave many of us the idea and motivation to act. So near the beginning of 2007, many of us developers, ISPs, and other WebDNA enthusiasts started talks about the idea of trying to acquire WebDNA, convinced that the potential of the product had never been reached. Over the next year, some of us emerged from those talks with a solution to do just that. WebDNA Software Corporation (WSC) was born in 2008 with the sole purpose of maneuvering WebDNA into a healthy and thriving state, and is the new owner of the intellectual property. Perhaps like Apple Computer, this product has held some unique subtle qualities over its competition from the beginning, yet it is a lesser known product. Like so many other tech companies, WebCatalog started out, from conception, with a few passionate developers. Around the starting of the millennium, the product appeared to be peaking with the then recent acquisition by Smith Micro Software. The user forum was a vibrant community of developers, website owners, and Internet service providers, all interested in learning all the many things they could do with this product, and applying it to their interests. WebDNA was actively being updated and supported.

Strangely, the product started to decline around 2004 and, by 2006, the support for the product by the then owners became difficult to attain. In fact, the policy appeared to be "silence". "Why is the product not being marketed?", "Why is the product not being supported?", were the questions coming from the community. There was lots of speculation, and lots of rumors, but almost no information coming from the owners. Was it because the owners were a rapidly changing company with lots of other products not related to WebDNA, multiplying in size every year? Was it because the owners focused their energy on their other (larger) products? Was it simply because the product was not selling well enough to demand their attention? Was the product too expensive and thus not selling well? Perhaps the answer lies somewhere with all of these issues; however, these were the many questions that were being thrown around by frustrated users. We, as users and developers, could not understand how such a good product could be forgotten, as it seemed it was.

From that point, and congruent with the idea that the then current owner was not likely to continue support for the product, it became increasingly clear how loyal the user base really was. Many people, such as myself, fought off the pressures from the industry to switch to other technologies, no matter how dire the state of WebDNA came to appear. It is very difficult, if not impossible, to plan a successful business future that has much of its core services in a product that hasn't been supported for a couple of years! However, perhaps with faith, people continued to do just that. This gave many of us the idea and motivation to act. So near the beginning of 2007, many of us developers, ISPs, and other WebDNA enthusiasts started talks about the idea of trying to acquire WebDNA, convinced that the potential of the product had never been reached. Over the next year, some of us emerged from those talks with a solution to do just that. WebDNA Software Corporation (WSC) was born in 2008 with the sole purpose of maneuvering WebDNA into a healthy and thriving state, and is the new owner of the intellectual property.

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SUCCESS and THE PAST

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