Re: WebDNA Book?
This WebDNA talk-list message is from 2003
It keeps the original formatting.
numero = 47526
interpreted = N
texte = Programmers and Fortune 500 execs don't want marketing hype and spin. They want numbers.Is it easy to learn and fast to deploy?What is the ROI?Why is it better than CFM, ASP, PHP, etc.?It's going to be difficult for SM/WebDNA to penetrate the enterprise market when execs and programmers want nothing except the ubiquitous Microsoft products (ASP) or the FREE PHP. They need white papers that explain how WebDNA's RAM-resident databases can provide much faster access to the data than the competition's disk-access-only databases. They need to know that it's relatively easy to learn compared to other languages. They need to know that SM is an established company that isn't going to go under in a year. My 2¢On 2/7/03 2:10 AM, Kenneth Grome
wrote:> I haven't seen anything new at all as far as marketing is concerned. > Sure, they build great software -- but if only one in 10,000 > developers ever hear about it or give it a try, what is its real > future? > > My point is simply that marketing is even more important than the > software itself. If the success of Windows is not the world's > biggest example of this fact, then I don't know what is ... > > I don't think webdna is going to disappear any time soon, but my gut > feeling -- based on everything I've seen so far -- is that this > software may never get a decent marketing budget or the kind of > expert marketing approach it should have ... and for this reason I > think it will always remain as one of a handful of small players in > the field. --------------------------------------------------------------------- Clint Davis Webmaster / Interactive Media Specialist Gray Loon Marketing Group, Inc. http://www.grayloon.com 204 Main Street | Evansville, IN 47708 | Phone:812-422-9999 --------------------------------------------------------------------- ------------------------------------------------------------- This message is sent to you because you are subscribed to the mailing list . To unsubscribe, E-mail to: To switch to the DIGEST mode, E-mail to Web Archive of this list is at: http://webdna.smithmicro.com/
Associated Messages, from the most recent to the oldest:
Programmers and Fortune 500 execs don't want marketing hype and spin. They want numbers.Is it easy to learn and fast to deploy?What is the ROI?Why is it better than CFM, ASP, PHP, etc.?It's going to be difficult for SM/WebDNA to penetrate the enterprise market when execs and programmers want nothing except the ubiquitous Microsoft products (ASP) or the FREE PHP. They need white papers that explain how WebDNA's RAM-resident databases can provide much faster access to the data than the competition's disk-access-only databases. They need to know that it's relatively easy to learn compared to other languages. They need to know that SM is an established company that isn't going to go under in a year. My 2¢On 2/7/03 2:10 AM, Kenneth Grome wrote:> I haven't seen anything new at all as far as marketing is concerned. > Sure, they build great software -- but if only one in 10,000 > developers ever hear about it or give it a try, what is its real > future? > > My point is simply that marketing is even more important than the > software itself. If the success of Windows is not the world's > biggest example of this fact, then I don't know what is ... > > I don't think webdna is going to disappear any time soon, but my gut > feeling -- based on everything I've seen so far -- is that this > software may never get a decent marketing budget or the kind of > expert marketing approach it should have ... and for this reason I > think it will always remain as one of a handful of small players in > the field. --------------------------------------------------------------------- Clint Davis Webmaster / Interactive Media Specialist Gray Loon Marketing Group, Inc. http://www.grayloon.com 204 Main Street | Evansville, IN 47708 | Phone:812-422-9999 --------------------------------------------------------------------- ------------------------------------------------------------- This message is sent to you because you are subscribed to the mailing list . To unsubscribe, E-mail to: To switch to the DIGEST mode, E-mail to Web Archive of this list is at: http://webdna.smithmicro.com/
Clint Davis
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