Re: [WebDNA] WebDNA future
This WebDNA talk-list message is from 2010
It keeps the original formatting.
numero = 104487
interpreted = N
texte = Brian Fries wrote: > In order to win over new customers, WebDNA needs to have a clearly defined advantage over the competition, especially since the primary competition (PHP) is free. > > As a long-time user of the product, I understand the advantages in terms of rapid development, simplicity of coding, easy learning curve, etc. These characteristics plus an extensive body of code that I have already developed and am loathe to convert to a different environment are enough to keep me in the WebDNA camp, so long as the product has good support (thank you WebDNA Corp). > > These are not clear enough, however, to convince someone new to invest in the platform or to convert from a different platform. > > To entice switchers / new adopters, the advantages need to be clearly defined, enhanced to increase the advantages, then marketed in a few big bold bullet points that the uninitiated can understand. WebDNA cannot be a me-too product and expect to gain significant new customers. > > The chosen bullet points must communicate how WebDNA can help a site developer perform his or her job faster, better and/or less expensively than the alternatives. > > For example, if you want to market the ease of learning and rapid development of custom dynamic pages, you need to enhance the features that provide this. Clarify confusing language syntax. Provide simple, complete and accurate documentation. Create tutorials and guided lessons to introduce key concepts. Build visual coding tools for assembling pages from modular and customizable building blocks. Provide syntax-checking and debugging tools. Create clean integration with existing text and html editors. Then market the hell out of these very real and clearly defined advantages. > > Brian Fries > BrainScan Software Brian, all great remarks. I can say that we had *talked* about all of those ideas and more, in length, as well as have many of these marketing plans documented. One thing to consider is that they all take resources.. which WSC has always been resource challenged, to say the least. ;-) However, I'm not making excuses, but just pointing that out so that people have some understanding of where WSC has been. Those types of things need to be done. In regards to the bullet points.. Absolutely.. which is why I was more general referring to in my previous email as "clever and roll-up-the-sleeves marketing". I sure wish we had this earlier: http://www.stripwalker.com/blog/20100111-because-life-is-too-short-for-phpmysql.html :-) I would add to that vid that: simpler syntax = less total project cost... but very nicely done Dan! Donovan -- Donovan Brooke WebDNA Software Corporation http://www.webdna.us **[Square Bracket Utopia]**
Associated Messages, from the most recent to the oldest:
Brian Fries wrote: > In order to win over new customers, WebDNA needs to have a clearly defined advantage over the competition, especially since the primary competition (PHP) is free. > > As a long-time user of the product, I understand the advantages in terms of rapid development, simplicity of coding, easy learning curve, etc. These characteristics plus an extensive body of code that I have already developed and am loathe to convert to a different environment are enough to keep me in the WebDNA camp, so long as the product has good support (thank you WebDNA Corp). > > These are not clear enough, however, to convince someone new to invest in the platform or to convert from a different platform. > > To entice switchers / new adopters, the advantages need to be clearly defined, enhanced to increase the advantages, then marketed in a few big bold bullet points that the uninitiated can understand. WebDNA cannot be a me-too product and expect to gain significant new customers. > > The chosen bullet points must communicate how WebDNA can help a site developer perform his or her job faster, better and/or less expensively than the alternatives. > > For example, if you want to market the ease of learning and rapid development of custom dynamic pages, you need to enhance the features that provide this. Clarify confusing language syntax. Provide simple, complete and accurate documentation. Create tutorials and guided lessons to introduce key concepts. Build visual coding tools for assembling pages from modular and customizable building blocks. Provide syntax-checking and debugging tools. Create clean integration with existing text and html editors. Then market the hell out of these very real and clearly defined advantages. > > Brian Fries > BrainScan Software Brian, all great remarks. I can say that we had *talked* about all of those ideas and more, in length, as well as have many of these marketing plans documented. One thing to consider is that they all take resources.. which WSC has always been resource challenged, to say the least. ;-) However, I'm not making excuses, but just pointing that out so that people have some understanding of where WSC has been. Those types of things need to be done. In regards to the bullet points.. Absolutely.. which is why I was more general referring to in my previous email as "clever and roll-up-the-sleeves marketing". I sure wish we had this earlier: http://www.stripwalker.com/blog/20100111-because-life-is-too-short-for-phpmysql.html :-) I would add to that vid that: simpler syntax = less total project cost... but very nicely done Dan! Donovan -- Donovan Brooke WebDNA Software Corporation http://www.webdna.us **[Square Bracket Utopia]**
Donovan Brooke
DOWNLOAD WEBDNA NOW!
Top Articles:
Talk List
The WebDNA community talk-list is the best place to get some help: several hundred extremely proficient programmers with an excellent knowledge of WebDNA and an excellent spirit will deliver all the tips and tricks you can imagine...
Related Readings:
filtering extra characters from credit card numbers (2001)
Locking up with WebCatalog... (1997)
New WebCatalog Version !!! (1997)
Math with Time (1997)
WebCatalog [FoundItems] Problem - LONG - (1997)
Error Messages Returned to User (1997)
Removing a character (2000)
[WebDNA] encoding with webdna/JS, in context of various file encodings/charsets (2010)
Using Plug-In while running 1.6.1 (1997)
Emailer choke (1997)
Number of cars in cart... (2004)
Emailer (WebCat2) (1997)
[WebDNA] JSON Parser (2014)
WebCat2 Append problem (B14Macacgi) (1997)
WebCommerce: Folder organization ? (1997)
Server Load (2000)
Programmer Needed (1998)
Re:listfiles-looking for slick solution (1997)
Smart caching problems with 2.1b3? (1997)
Location of Browser Info.txt file (1997)